Long before Carli was a photographer she had ink stains on her hands from penning letters to far away friends and filled journals with poetry and prose. In 2005 she transferred to the photojournalism department at UT in Austin in hopes of becoming a documentary photographer. Weddings and portraits swept her away for a good 8 years, while she slowly entered the world of commercial photography, self-taught. Since 2012 she's had the pleasure of telling the stories of fabulous brands such as GAP and Samsung, being flown to the Middle East for a campaign for StandWithUs and premiering the 2016 Motorola collection in NYC to name a few. She hasn't paid a penny to advertise since 2008. All of her business comes from word of mouth referrals and her 170k+ followers on social media.
"A rising tide raises all ships."
Carli believes every job is a collaboration: the combination of ideas and expectations shared and a pinch of serendipity. When not telling the story of brands and couples, she can be seen skipping in the park or creating recipes with her curious 4-yr-old daughter Emiliana, picking out the next shade of black to watercolor, or surrounded by books, dreaming of the next big adventure. Books are the new black.
Perhaps you're familiar with Carli's brand that she began in 2007 with her then partner John at the ripe age of 23. She's excited to begin this solo adventure still focusing on telling stories, building brands and publishing her upcoming non-fiction book: The Anti-Collaborator + The Art of Collaboration